What's with the birds?

What's with the birds?

Perhaps you've noticed our theme of birds flocking and wondered what it's about. At Cohesion Strategy, we're inspired by murmurations and other formations. That's because we believe that a community, like a murmuration, sticks together when each member finds more joy in it than sorrow. Creating that dynamic is collective work.

We are here to help you create that joy.

“Starlings’ murmuration consists of a flock moving in sync with one another, engaging in clear, consistent communication and exhibiting collective leadership and deep, deep trust. Every individual bird focuses attention on their seven closest neighbors and thus manage a larger flock cohesiveness and synchronicity (and times upwards of over a million birds).”

– Sierra Pickett, quoted in Emergent Strategy, p 67